Polaris

Free tool

WhatsApp ROI Calculator

Slow WhatsApp replies quietly cost Malaysian SMEs thousands every month. Plug in your message volume, current reply rate, and average sale value. This calculator shows the monthly sales you're likely losing, plus how much you could win back when you answer every chat within 5 minutes, 24/7. No sign-up. Numbers update as you type.

Inbound messages your business receives daily across WhatsApp, Instagram or Messenger.

Honest estimate: how often do you reply within 5 minutes today? (Most SMEs are 20% to 40%.)

Sets a default conversion rate. You can override below.

Of the conversations you reply to within 5 minutes, what % become paying customers?

Typical revenue from one closed sale. Use a rough average across your products.

Estimated monthly impact

Money lost to slow replies

RM 5,250 / month

Recoverable with 24/7 AI replies

RM 4,463 / month

Assumes Polaris recovers 85% of currently-missed conversations by replying within 5 minutes, 24/7.

Messages missed

35 / day

50 × (100% − 30%)

Lost sales

0.88 / day

× 2.5% conversion

Lost revenue

RM 175 / day

× RM 200 per sale

Monthly loss

RM 5,250

× 30 days

Why these numbers matter

The "5-minute rule" comes from the well-known Harvard Business Review study on lead response times: companies that respond to leads within 5 minutes are dramatically more likely to qualify the lead than those that wait even 30 minutes. On WhatsApp the effect is even stronger. Buyers expect fast replies, and a "thanks, we'll get back to you tomorrow" often loses the sale to whichever competitor replies first.

The conversion rates we start you with are rough averages across Malaysian SME types. Your real numbers may be higher or lower, so edit them if you have better data. The 85% recovery figure assumes Polaris answers every message within 5 minutes (it does, 24/7), but it leaves room for the times even an instant reply isn't enough to win the sale.

Treat the result as an estimate, not a quote. The point is the order of magnitude: most SMEs are losing the equivalent of a full-time staff salary every month to messages that simply never get answered in time.

Stop losing sales to slow replies

Polaris replies in under 5 minutes, every message, every channel, 24/7. It keeps customer data private under the PDPA, and goes live in 24 hours.